Ken Williams

Let Summer Come to You

In Britain, we barbecue whatever the weather.

Client
Ocado
Year
2024
Category
Social
Role
Concept & script
Burgers and red onions on a rainy barbecue: “In Britain, we barbecue whatever the weather”

Context

Short social films for Ocado’s summer 2024, with M&S Food: barbecues, picnics and dips, all ending on the same line. Let summer come to you.

What I did

Digital concepting and scriptwriting, with the words doing the work on screen.

Whatever the weather
Put my burger down, flip it and reverse it
Dip dop
The Great Graze: you’re going to need a bigger blanket

Credits

Concept & script
Ken Williams